Pharma BP supports clients in planning strategic payer and KOL engagements to ensure that the right messages are communicated at the right time
Engagement with the right KOLs and payers is pivotal and ensures products have the best chance for success. However, strategies need to be in place so that all the optimal channels for communication are chosen, within appropriate timeframes that are cohesive with local pharmaceutical events, congresses and not to mention religious holidays. The right data also needs to be shared within each engagement, to ensure that the appropriate level of information is shared with each individual stakeholder within their decision making capacity.
Our engagements focus on identifying appropriate local stakeholders, ensuring they are targeted at appropriate times through locally relevant strategies
